Veja Venturi

Retro nod to 90s trail shoes in a lightweight, modern package - Veja Venturi

A robust look that weighs significantly less than you'd expect – that's exactly the combination offered by Veja Venturi. The shoe draws inspiration from 90s trail models and their characteristic chunky profile, but in a modern design featuring breathable, recycled materials. Side panels showcase the signature "V" logo, typical of the entire range from the French sustainable brand. It's a choice for those who love retro running aesthetics but also want a lightweight and comfortable shoe for everyday wear.

History: A tribute to 90s trail sneakers

Venturi was created as part of Veja's expanding range, a French sustainable brand founded in 2004 by Sébastien Kopp and François-Ghislain Morillion. The design of the model consciously references 90s trail running shoes – a chunky, "robust" look that remains surprisingly lightweight thanks to modern materials. The exact date of its first release isn't publicly documented, but the model has gradually expanded to include several versions, including the second generation Venturi II.

Technology: Alveomesh, suede from southern Brazil, and sugarcane EVA

What makes the Venturi lightweight despite its chunky appearance are these materials:

• Alveomesh upper: A technical fabric made exclusively from recycled polyester, adding breathability, flexibility, and low weight.
• Suede from southern Brazil: Tanned without hazardous chemicals and treated with a PFC-free water-repellent oil coating, protecting the shoe from light rain.
• Hexamesh (in selected versions): A durable fabric made from organically grown cotton and recycled polyester.
• Sugarcane EVA midsole: Recycled material (38% sugarcane, 47% other) offering solid cushioning.
• Multi-directional outsole lugs: Small, multi-directional lugs ensure good traction and stability on various surfaces.

Design

A chunkier silhouette inspired by 90s trail running shoes, complemented by a prominent side V logo – a retro look that, thanks to lightweight materials, doesn't feel clunky.

Who the model is for

Venturi is a fashion silhouette for you if you're looking for a distinctive retro trail aesthetic from the 90s in a lightweight and comfortable design – perfect for everyday wear where you want a robust look without unnecessary weight.